[x-pubpol] Why Internet Pirates Are Saving The Entertainment Industry From Itself

[Joly MacFie]

http://www.businessinsider.com/file-sharing-could-save-the-entertainment-industry-2013-10

Major entertainment organizations in the U.S. have spent more than a decade
trying to convince the American public that
file-sharing<http://www.businessinsider.com/file-sharing-could-save-the-entertainment-industry-2013-10?nr_email_referer=1&utm_source=Triggermail&utm_medium=email&utm_content=emailshare#>
and
illegal downloading are killing their industries.

The R.I.A.A., the M.P.A.A., and others have waged legal
battle<http://www.thewrap.com/media/article/mpaa-internet-giants-take-piracy-battle-us-patent-office-112471>
after
legal battle against major internet companies and their own customers.
Instead of trying to find digital business models that work, the media
organizations are trying to find new ways to stop file-sharers from
accessing content.
<http://www.slashgear.com/riaa-wants-new-methods-to-block-infringing-content-19298461/>

They miss the point: file-sharers are their best customers, often times,
precisely because they have more access to content.

OfCom, the U.K.’s version of the Federal Communications Commission, did a
study last year on the entertainment-consuming habits of internet users in
the U.K.<http://stakeholders.ofcom.org.uk/binaries/research/telecoms-research/online-copyright/Intro.pdf>
and
found something surprising. The large segment of the population who
reported consuming entertainment via both legal and illegal means
consistently spent far more than people who only consumed via legal means.

In some cases, these “hybrid pirates” spent three times as much as the law
abiding citizen. Now, admittedly, the pirates who only downloaded content
illegally spent far less, but they constitute only 4% of the population.
<snip>
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